Communications Manager

Salary: £35,000 per annum

Location: Demos offices, London SW1 or hybrid.  Flexible working is supported in this role.

Hours: 37.5 hours per week 

Holidays: 30 days plus statutory holidays

Pension: 6% employer contribution

ABOUT THE ROLE

Demos is a cross-party think tank based in the heart of Westminster. For nearly thirty years we have been a pioneer of ideas, bringing together citizens, experts and political leaders to generate positive change. Working on a cross-party basis, we conduct research, design and advocate for policy solutions, and host inspiring and insightful events.

Demos is looking to recruit a talented communications professional to act as our voice and deliver key messaging to external groups such as our funders, supporters, the public, politicians and the media.

Within this remit, our Communications Manager will ensure that Demos has a detailed understanding and map of the political and social landscape, in order to identify key opportunities to increase Demos’ influence amongst target audiences including MPs, journalists, civil society organisations and other key stakeholder groups.

Reporting directly to Demos’ Director of Strategy, Impact and Operations, the post holder will write, edit, coordinate and publish content across various channels (including Demos’ website, social media, printed materials). Working with our Digital Content and Production Officer, they will also plan and implement communications campaigns to raise awareness of the organisation’s activities and publications. In doing so they will find themselves at the centre of public conversations on issues including but not limited to housing, artificial intelligence, domestic poverty and the future of social media.

The role will involve raising the organisation’s profile across different media platforms and in the public and political eye. The post holder will be expected to help develop Demos’ brand and discover insights into how different audiences respond to Demos’ content and visual identity. 

KEY RESPONSIBILITIES

Press

  • Lead the proactive and reactive promotion of Demos’ work across the media.
  • Act as a first point of contact for media enquiries, ensuring Demos is able to maximise both proactive and reactive influencing opportunities.
  • Identify appropriate media outlets, timings and nature of approaches to launch the varied range of Demos research across press and broadcast.
  • Write and distribute press releases, blogs and statements as needed.
  • Develop a network and database of media, politics and public affairs contacts.
  • Improve Demos’ visibility by strategically securing media coverage both for and in between research report launches.
  • Independently maximise the influence of Demos in the UK press.
  • Support and brief spokespeople, and arrange media training for staff as required.
  • Monitor press and media coverage and keep the team informed and updated.

Digital

  • Develop, manage and update content for the website.
  • Responsible for day-to-day content production for Demos’ social media channels.
  • Contribute to the development and implementation of digital communications strategy.
  • Monitor the performance of digital content using analytics tools.

Brand

  • Support Demos’ brand management initiatives.
  • Help maintain and build Demos’ reputation as a champion of people, ideas, and democracy.
  • Support the public profile development of the Chief Executive and research team.
  • Contribute to the intellectual capital of Demos via blogs, staff meetings and away days and by supporting colleagues as required.
  • Identify and manage areas of reputational risk.

Other

  • Line management of the Digital Content and Production Officer.
  • Help market and publicise influential events and research publications.
  • Provide creative, editorial and operational support for projects across Demos.

PERSON SPECIFICATION

  • An enthusiastic, entrepreneurial, proactive and tenacious person with good judgment.
  • Excellent written communication skills, able to confidently copy-write and edit under pressure while maintaining consistent attention to detail and accuracy.
  • Has demonstrable experience of producing high quality, creative content for a variety of media channels including Facebook and Twitter.
  • Good understanding of social media and website analytics.
  • Experience managing proactive and reactive media opportunities.
  • Highly organised and able to manage a varied workload, such as the planning and execution of numerous simultaneous research report launches.
  • Retains knowledge of and active interest in politics, policy making and journalism –  keeping abreast of relevant political debates.
  • Able to capture complex research findings to present to a variety of audiences, using accessible and impactful language for media consumption.
  • Strong interpersonal skills; able to build and manage fruitful relationships with information-rich, time-poor senior stakeholders.
  • Experience producing events (desirable).
  • Experience of working in a policy environment, think-tank or related charity (desirable).
  • Experience using MailChimp, Eventbrite, Microsoft Office/G-Suite and media monitoring sites (desirable).

ABOUT DEMOS

Demos is a cross-party think tank based in the heart of Westminster. For nearly thirty years we have been a pioneer of ideas, bringing together citizens, experts and political leaders to generate positive change. Working on a cross-party basis, we conduct research, design and advocate for policy solutions, and host inspiring and insightful events. We also host the Public Participation Lab, a pioneering hub that builds and deploys technology to enable mass participation in decision making, and CASM, a centre of excellence on the future of digital technology.

Democracies are struggling to resolve their collective problems. Demos believes the solution is to build a cohesive society: one that is capable of resolving its differences to choose a way forward. A cohesive society is one with strong relationships between:

  • People and politics
  • People and one another
  • People and the economy

These relationships are needed because democracy is fundamentally an act of compromise between us, both as groups, and individuals. We only make those compromises if we trust the political system, feel a sense of common interest with fellow citizens, and believe the economy works for us and people like us.

But, as research by Demos and countless others has shown, economic, social, political, demographic and technological trends are weakening all three kinds of relationships.  The way we make public policy often makes things worse. It’s either partisan, which divides citizens, or it’s technocratic, which patronises and alienates them. Often it’s both.

Demos wants to bring about a new era of collaborative democracy, in which our problems are solved in ways which develop citizens’ and society’s ability to handle them. In an increasingly diverse, atomised society, building strong relationships is a new, central role for the liberal state. Making policy decisions for people is a missed opportunity to strengthen relationships between citizens and the democratic system: we need to change the policy process to put participation at its heart.

To apply, please submit a CV and cover letter of no more than 2 pages to jobs[email protected].

Deadline for applications: 21st February 2022, 9am.

Interviews will be held w/c 28th February.