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Christian Barnett

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christian.barnett@yr.com

Christian is Executive director of strategic planning for Global Client partners at BrandBuzz, New York.

Christian grew up in Great Britain. He studied Modern History at the University of London and later took a post-graduate degree in Law.

He had a variety of fill-in jobs (laborer, teacher, camp site worker in France, roadie, and print and design salesman), before taking a job at one of the world’s premier market research consultancies, CRAM International. He continued in market research for eight years, working in a wide variety of categories and media in the UK, Europe and globally.

In 1996 he joined a small London advertising agency, Walsh Trott Chick Smith, and then 18 months later joined Y&R London, later to become Rainey Kelly Campbell Roalfe/Y&R. During his time in London he worked on Virgin brands, LEGO, Quaker, Ford, Ericsson, and Ranstaad.  In 2003 he transferred to Y&R Advertising in New York as a Group Planning Director.  During his time there he has worked on AT&T, Burger King, and was the strategist on the Toys R Us and Chevron corporate account wins. He also won an Effie in 2004 for his work on AT&T.

In October 2004 Christian joined BrandBuzz as Executive Director of Strategic Planning. In that role he oversees the planning function and continues to play an active part in most of the BrandBuzz accounts: LG Electronics, Burt’s Bees, Pella Corporation, Twinings Tea, New Jersey Nets, New York Sports Club, the NBA, Sanford pens and Dymo stationary.

In November 2005 he was given the additional position of Executive Director of Strategic Planning for Global Client Partners, a position in which he continues to work on the Global Chevron Corporate account and work on special projects for Young & Rubicam Brands.

He likes playing tennis, skiing and coaching soccer. He is married and has three young boys.