Authenticity is so time-consuming. Follow-up coverage this week helps me to make up for failing to blog, of all things, our interim report about the social impact of broadband, published in December. Proper journalists such as the BBC were more vigilant, focussing on the idea that broadband is increasingly allowing individuals to make more pro-active uses of the internet, both in their social lives and their interactions with public services. Perhaps iconic of this shift were the findings that 57% of users had used broadband before breakfast, and 21% had got up in the middle of the night to do so. Following a second phase of primary research with broadband users, more on this Ebay generation is to follow.

New Comment

Your Name

Your Email

Comment

Please type the word 'human'